Graphic Design and
Small Business Marketing



Business Identity and Logos

A business identity is more than a logo. It is what your business embodies. It involves colour, typography, use of imagery and how you deliver your message. Imagine Creative Communications makes this easy for your business by offering a business identity package.

A Business identity package includes:

  • initial consultation to better understand your identity needs: namely the nature of your business, its mission, operating style, differentiation and philosophy
  • development of a logo or mark - We provide 4 initial concept designs. You choose one that is then refined further and finalized
  • related design elements to support your identity (if appropriate)
  • development of a palette of primary and secondary colours for your identity
  • Recommended fonts to use in all aspects of your identity
  • design of a stationery system: business card, letterhead and envelope (printing extra), with recommendations for stock
  • your logo or mark in black & white and colour versions, as appropriate
  • your logo or mark electronically in file formats suitable for commercial printing, desktop printing and web use
  • identity implementation guidelines, with details about your logo or mark and recommendations for appropriate use, colour definitions, complementing colours, typography and imagery to suit your identity

Business identity package: from $1,750

Other logo development: quoted by the project

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Prices quoted in Canadian Dollars. Prices subject to change without notice. E&OE.